Plain Sailing for the Palma International Boat Show 2024
Continuity is king with the Boat Show pulling another benchmark event on its 40th anniversary.
This year the show boasted 295 exhibitors and 600 boats, 260 of them at sea. In the first three days 22,000 people visited, which yet another step up from last year.
Marred by rain, the last day saw a drop in numbers. However; confirming the appeal of Palma’s flagship event 5,000 people were still attracted to tour the exhibition in spite of the rain. So an attendance of 27,000 throughout the show.
In addition to all that on the events 40th anniversary the brand secured global reach with media coverage by 330 professionals, many of them coming from European countries and even the United States.
This years exhibitors sported grandeur, innovation and fun with some of the most impressive super yachts, green technology and sexy toys.